Plantarium digital expo
The board of Plantarium decided to cancel the 2020 physical exhibition due to Covid-19. So Beewan Digital Studios investigated what a digital exhibition could look like for the Plantarium community. In record time and after much hard work, we have designed, developed and introduced a digital exhibition called Plantarium Digital Expo.
International omnichannel marketing campaign
The exhibition will be a multilayered interactive platform with functions for different target audiences.
With a dedicated exhibition area, exhibitors have various possibilities to present themselves, their line of business and new products. We created the option to showcase innovations through 360º interactive images. When visitors click these images, they can look at plants from all angles, zoom in and ask direct questions to the online available stand crew with chat or video call options.
A two-day program gives visitors the latest insights on trends and development in the world of horticulture and tree nursery. The program broadcasts live presentations, round table discussions, industry award show and the consumer vote on the best innovation on www.plantariumdigitalexpo from all over the world. The content will be available for three months till the next event.
Beewan Digital Studio designed and developed this custom made solution for Plantarium.
For the registration period before the exhibition, we used a short promotion film to introduce and explain the digital exhibition for exhibitors and visitors.
Contact us now and discover how digital marketing solutions could work for you.
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